Categories: Marketing | Digital Marketing & Social Media | Retail
Travels from Philadelphia, Pennsylvania, USA
Michael Solomon is a thought leader in marketing and advertising. He has been recognized as one of the Top 10 Most Productive Scholars with published research on consumer behavior, fashion psychology, branding, retailing, and marketing.
A thought leader in marketing and advertising, Michael Solomon combines cutting-edge academic theory with actionable real-world strategies. He helps managers get inside the heads of their customers so they can anticipate and satisfy their deepest and most pressing needs and improve the bottom line. Passionate about the extraordinary world of the ordinary consumer, Solomon has advised numerous companies on lifestyle marketing issues and consumer research to fine tune product and service offerings for brand launches and stronger sales results.
Michael Solomon has been recognized as one of the Top 10 Most Productive Scholars with published research on consumer behavior, fashion psychology, branding, retailing, and marketing research in numerous academic journals. He has written over 30 books on these and related topics, as well as many feature articles in national magazines.
Michael Solomon is frequently quoted in major media outlets such as The New York Times, USA Today, Adweek and Time. He is a regular Contributor to Forbes.com, where he writes columns about emerging issues in retailing, branding and consumer behavior.
Michael Solomon is a highly sought-after Consumer Behavior, Customer Trends and Marketing media commentator. He regularly appears on television shows including The Today Show, Good Morning America and CNN to comment on consumer issues, and he is frequently quoted in major media outlets such as The New York Times, USA Today, The Wall Street Journal, Adweek, Newsweek and Time. He is featured in numerous podcasts and webinars for audiences around the world. Solomon is the author of many bestselling textbooks and trade books on topics including consumer behavior, marketing, advertising, retailing and social media.
Michael Solomon’s presentations reveal cutting-edge trends in advertising and marketing, branding, consumer behavior, and social media. He creates a visual excursion into the minds of consumers and what influences them to buy. He captivates audiences with the insights he unveils during his interactive keynotes and seminars. He has spoken to Fortune 500 companies, top advertising agencies, associations and branches of government on five continents and received rave reviews.
