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Chris Riddell is a renowned futurist, speaker and expert commentator on Consumer Technology Trends. Riddell the first ever Chief Digital Officer (CDO) for MARS Incorporated in Australia and New Zealand.
Chris Riddell was the first ever Chief Digital Officer (CDO) for MARS Incorporated, architecting the corporate digital strategy behind brands including Whiskas, Pedigree, Wrigley, Starburst, Masterfoods, Snickers and Maltesers. Riddell is frequently called on as a futurist, speaker and expert commentator to give insights into consumer technology trends within traditional media. As a regular on Sky News Business, The Project on Ten, Channel 7’s The Morning Show, The Daily Edition prime time shows, and ABC 774 Radio, his insights and expertise as a trend spotter extend far beyond the walls of the corporate world.
Chris Riddell is a top business keynote speaker and an award-winning global futurist and industry-recognized inspirational keynote speaker on emerging trends in our hyper-connected world. Riddell is a global pattern hunter, discovering and identifying how humans are changing and adapting to high-speed change, unlocking insights for businesses and leaders in today’s highly disrupted digital world.
Chris Riddell’s obsession with the future, and ‘the now’ that shapes it, has powered his thinking, and his career, for 15 years. Having lived across the globe and working for some of the largest and influential businesses and brands on the planet, Riddell has honed his ability to spot and track global patterns and unlocking opportunities in the increasingly disrupted digital world we live in.
Driven by the real world, by humanity, and by ‘the now’, Chris Riddell makes sense of the uncomfortable and challenging world of ‘the future’ and makes the case for excitement, motivation and optimism. Riddell’s deep interest in data, detail and insights—making unique connections and unlocking new perspectives—forms a compelling case for a future that will be better than today.
