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Don Peppers

Don Peppers

Categories: Best-selling Authors | Marketing | Digital Marketing & Social Media | Sales & Customer Service

Travels from San Jose, California, USA

Don Peppers has been recognized for over a decade as the ultimate authority on CRM. He is the author of a series of best sellers that, combined, have sold more than a million copies around the world.

Don Peppers is globally known for helping companies make customer trust a driving competitive advantage. With over 25 years of experience speaking and consulting on customer-centric strategy, Peppers has been ranked #1 on Satmetrix’s list of top customer experience authorities, and he is one of the most widely followed LinkedIn influencers on the topic.

Don Peppers and his business partner, Dr. Martha Rogers, have written nine books on how to prepare for game-changing trends before they go mainstream. Their first book, The One to One Future was a trailblazing look at what eventually became the CRM movement. Their books have been translated into 18 languages and collectively have sold more than a million copies. Peppers has a popular voice in the worldwide media, with contributions to both the Harvard Business Review and the McKinsey Quarterly. 

Don Pepper’s vision, perspective and thoughtful analysis of global business practices have earned him some significant citations by internationally recognized entities. Business 2.0 Magazine named him one of the 19 “foremost business gurus of our times,” and Accenture’s Institute for Strategic Change listed him as one of the 50 “most important living business thinkers” in the world. The Times of London has listed him among its “Top 50 Business Brains,” and the UK’s Chartered Institute for Marketing included him in its inaugural listing of the 50 “most influential thinkers in marketing and business today.”

Don Peppers has delivered over 1,000 keynotes, traveling to more than 60 countries on 6 continents and his counsel is regularly sought by Fortune 500 executives and entrepreneurs. His compelling, clear and concise way of articulating his insights places him in high demand as both a speaker and a management advisor. 

Speaking Topics
Business Competition, Future Tense

Technology is raising customer expectations, and now you’re competing with Amazon, Apple, JetBlue, and Amex. Four strategies for succeeding in the transparent future.

After E-commerce: Immersive Commerce

Today’s programmatic marketing tactic is tomorrow’s smartphone app, so get ready now for an online CX featuring “chatvertising” and bot-to-bot marketing.

How To Make Data-driven Decisions Without A Statistics Degree

Anticipate human biases, avoid statistical errors, and recognize the limits of the data you have. Learn how to talk with your customer analysts, without equations.

Customer Advocacy: Recruiting Your Best Customers To The Sales Team

The pinnacle of Customer Success Management is customer advocacy. Discover how to create emotional, human bonds with customers, at scale, and leapfrog your competitors to own the category.

Digital Connections, Emotional Engagement

Customer satisfaction doesn’t generate loyalty, but dissatisfaction creates disloyalty. Design your customer experience to be frictionless first, then emotionally engaging.

Are You Loyal To Your Customers?

Implement CRM processes to make customers more loyal and you’ll almost certainly fail. But do it to improve their lives, and you’ll almost certainly make them more loyal.

Don Peppers - Empathy as a business imperative in times of crisis
Don Peppers CX Speakers (Full)

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